About Us
CEO
Yigal Bar Shalom
Yigal is our fearless leader of nerds and operations. He holds an LLB from Tel Aviv University, and is a licensed attorney, though he tries to hide it.
Yigal has over 10 years of experience in building and supervising complex international projects and partnerships, creating seamless processes and ensuring successful delivery.
In human speak that means Yigal makes sure that our operation keeps growing, that everything runs smoothly, deadlines are met, our clients are cared for and satisfied, our writers are happy and our bank manager never calls.
We don’t know how he does it. Every company needs an Yigal, but we’ve got him. (Chained to his desk, he's not going anywhere.
Head Of Words
Drew Carlyle
Gaia received her education at London Metropolitan University, where she studied business (to please her father) and communications (to please her mother), becoming a professional freelance copywriter, way before it was trendy, pleasing no one but herself and her clients.
Gaia has worked with the biggest names in the global and local market for over 12 years, consulting, strategizing, and delivering copy and content to their international clients & users, while gaining a vast understanding of content marketing and product marketing strategies and execution.
Gaia works closely with both our clients and writers, making sure each piece of content created is of high quality, follows their brand’s voice and tone and helps them achieve their goals. Also, she’s a huge nerd when it comes to words. Seriously, don’t get her started, it’s embarrassing.